The aim is to introduce new technologies and experiences to inform, entertain, connect, inspire, educate and empower the public to engage in the production and consumption of transparent, trustworthy and responsible media. The project will explore the development of digital tools for creative professionals’ workflows to better understand how to create and distribute next generation media experiences.

Imagining the future of media with the adoption of XR, extended reality, across the value chain. Rethinking content production… Imagining complex immersive narrative experiences.

Immersion will bring its expertise in virtual and augmented reality.

Identity Card

  • Duration: 3 years
  • Starting date: 01/10/2022
  • Global budget:  10,1 million €
  • Financing entities: European Commission – H2021 (N° 101070109)
  • project website: TRANSMIXR


  • Technological University of the Shannon
  • Stichting Nederlandse wetenschappelijk onderzoek Instituten
  • Modul Technology GMBH
  • Trinity College Dublin
  • Centre for Research & Technology Hellas (CERTH)
  • Vrije Universiteit Brussel
  • WebLyzard Technology
  • Intel Deutschland
  • Satore Studio
  • True Telecommunication Technologies Limited
  • Radiotelevizija Slovenija Javni Zavod Ljubljana
  • AFP (Agence France Presse)
  • Nederlands Instituut voor Beeld & Geluid
  • Baltic Film & Creative Tech Cluster
  • Khora Virtual Reality
  • European Broadcasting Union
  • Sparknews
  • Fachhoschule Zentralschweiz – HSLU Hochschule Luzern -Associate Partner)
  • RTE (Radio teilifis éireann)
  • Immersion


Video review of the TransmiXR European research project, part of the “Horizon Europe” framework program. Here you can see the work and activities carried out by all the partners over the last 12 intense months, including our prototype for a mixed-reality “control room of the future”.